Jack has a variety of Internet classes from beginner to advanced levels. He continually has students that take his practical information and put it to use with success! His classes incorporate video, powerpoint presentation and carefully structured handouts. For those students that have a deeper interest, Jack has books available at a substantial discount for class attendees to purchase.

Current class offerings are listed below with links to complete details on the left. Each class has a 20 minute intro available for sales meetings and association membership meetings.

New! Risk Reduction Online (1, 2 or 3 hours)

Jack is the expert in navigating the Internet. As a pioneer, he is very savvy in anticipating the pitfalls and being a former licensee of 13 years, he understands where licensees need to be careful. This class gets into the caveats of social media and website interactions covering such topics as phishing, spamming and more. Don't risk your license on a lack of awareness online! Take this class to protect yourself and your clients!

New! Online Relevance for Real Estate

Ever feel like you're wasting your time on sites like Facebook, LinkedIn and Twitter? How much and about what do you blog? What features should your website have and how do you tie it all together so thats it results in leads? Jack - "Mr. Relevance" - will show you how in this informative class. You will learn what sites are productive for a real estate professional and why, how to properly tie it all together and more. "Relevance" is the newest and most advanced approach yet to online success.

Social Media Overview (1, 2 or 3 hours)

In this course, Jack covers a bit of history, comparing other forms of communications to the Internet to show how vastly superior the Internet is and demonstrating why the industry needs to embrace it. He also shares proprietary research and his extensive knowledge of both the real estate industry and technology to get his points across effectively. Click on the title in the menu to the left for more details.

Facebook for Real Estate (1 or 2 hours)

Jack is widely considered to be THE expert for the industry on Facebook and it's application in the real estate industry. He pioneered the neighborhood farming concept using the groups function of Facebook and is continually working to overcome misconceptions taught by other instructors such as managing two separate profiles to keep business and personal information apart and the tendency to overemphasize the use of the business page. He teaches how easy it is to manage thousands of "friends" using lists and discusses the many uses of the groups feature... which students have walked out and put to use immediately with instant results!

LinkedIn for Real Estate

LinkedIn is a different animal from other social media sites. Understanding how to use it for real estate can make a huge difference. There are two main areas in LinkedIn where a user can interact and get quick results - Discussions within relevant Groups and the Questions & Answers section. Jack shows how to sift through and find the real estate relevant information and turn it into leads quickly!

Twitter for Real Estate

Many regular social media users don't get Twitter. It is what Jack calls the "wild west" of social media. Its users regularly post seemingly meaningless information such as "I'm in line at Subway trying to decide what to order". Jack shows real estate professionals the true value of Twitter and how to harness it. He also shows key add-on applications available that make Twitter even more relevant to real estate as well as giving users the ability to track certain activities and behaviors so they can determine how successful they really are.

Website Success Techniques

No one has pioneered more ideas or knows more about how to generate leads with a real estate website than Jack. He served as an exclusive consultant to one of the largest real estate companies in the country and his website content generated the interest of Google itself. His understanding of the proper layout, navigation and content necessary to make a real estate website productive comes from over a decade of personal web design experience and lead generation success. He took that company from 20 leads/month to over 1000 leads/month in just a year, helping them build a $2,000,000.00/year leads department around it. He helped a major brand launch an online recruiting platform and, mixed with his custom ideas, produced more recruiting leads than anyone could've imagined.