History of Communications - Jack shares the history of key communication tools from paper to television and relates it to the significance of the Internet. His delivery is fun with brief stories and audience interaction that bring home the point that the Internet is not only here to stay but how it is crucial to the future of your business to embrace it.
The Key Sites - After being an agent and broker for 13 years himself, Jack knows the typical real estate professional. They're too busy to become experts in social media, so his focus is to help them get comfortable with a few key sites that can bring them business the fastest. He'll relate it to their way of thinking, showing how to "farm a neighborhood" with Facebook, work your network in LinkedIn just like you were toting a glass of wine at a mixer, manipulate key online tracking tools so they can generate activity results to show a seller as well as other productive tasks that social media can help them perform online now.
Live Demos - Depending on the length of the class requested, Jack will demonstrate several of the major social media sites live including Facebook, LinkedIn and Twitter.
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